How Research-Driven Organizations Become Thought Leaders

Posts Tagged ‘Expertise vs. Authority’

Why Marketers & Scientists Hate Each Other (It’s the Papers)

I’ve worked for more than 20 years with researchers as a communications and marketing professional. I’ve heard every complaint both sides could make about the other — and probably so have you. For me, the usual stereotypes (marketers are fluffy idiots, scientists are literal idiots) stopped being amusing years ago.…

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The Yoga Class Test

A church in my neighborhood holds a Saturday morning yoga class that I attend off and on. While the class was settling in, I overheard a discussion among some of the participants about kids and their smartphones — they’re on them all the time, they create bad posture, etc.…

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Nostalgia for ‘Just Science’

Despite Smil’s reach—some of the world’s most powerful banks and bureaucrats routinely ask for his advice—he has remained intensely private. Other experts tap dance for attention and pursue TED talks. But Smil is a throwback, largely letting his books speak for themselves.

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Meat & Expertise

I wish I could feel vindicated by those five new super-controversial meta-analyses just published by the Annals of Internal Medicine contradicting nearly everything we’ve ever heard about the health risks to individuals of eating red and processed meats. (Good overviews here and here.)

But I feel sad — and not just because I haven’t eaten meat for more than 30 years.…

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