Insights
Beyond the Content Water Bra
It’s a researcher’s nightmare: You give a talk about a problem, and it’s a great talk — except for one thing: Your audience of important decision-makers, who started texting and scrolling through their email about five
Why Your Content is Lonely
You’re author on a new paper just published. Congratulations! Of course you tweet about it, to make sure everybody reads it. Too bad no one will click on the link to actually read your paper, according
Not Optimal, Not Safe, Not Fair
Isn’t it time we all knew what we’re talking about when we talk with each other? The marketer Seth Godin argues yes: Social media gives each of us so much potential public impact that we all
Ignoring Your Expertise Elitism
Malcolm Gladwell doesn’t find the late Norm Macdonald’s comedy very funny. (Neither do I.) Comedians, on the other hand, often think Macdonald was not just hilarious but peerlessly so. What do the comedy experts see in
Traveling By and With Science: My Trip to Spain
My wife and I just got back from 10 days in the Basque Country of Spain — the first international trip we’ve taken since the pandemic began. We had a great time and tested negative for
Climate Change for the Information Commons
You can’t say you weren’t warned. Here are some excerpts from a recent Digiday interview with an anonymous young journalist now working at a tech company, headlined “’Not on me to save the media industry’: Confessions