Here’s one way to break the rules in research:
- Be a woman in a male-dominated field.
- Have a big, easy-to-explain framework that purports to explain and predict what legions of your fellow researchers (and pundits) have struggled to explain and predict for decades.
It isn’t just citations, and it isn’t just where you’ve been published, and it isn’t just about being fresh and accurate and right. Those might feed into it. But first: It’s who you can talk with and why they listen to you.…Read More
The leaders today in delivering insights from research, to read between the lines of a new essay by Jason Mlicki of the marketing firm Rattleback, are by and large not researchers.
They’re consulting groups such as McKinsey and BCG. Journalism such as The New York Times series The Privacy Project.…Read More
The global communications firm Edelman every year puts out a huge survey of public trust levels in institutions that always gets a ton of headlines. As always, the 2020 Edelman Trust Barometer is stuffed with fascinating data and takeaways. This year’s headline: “despite a strong global economy and near full employment, none of the four societal institutions the study measures — government, business, NGOs and media — is trusted.” In addition, only one of these groups (business) is seen as competent.…Read More
It’s now an article of both evidence and faith among science communicators that the information deficit model of communicating science (the idea that you, a non-scientist, have a deficit of information or knowledge about something and I, the expert, am going to give you enough information to remove your deficit) doesn’t work.…Read More
Elijah Meeks of the Data Visualization Society makes an interesting case for it — asserting that, while the country has had data-driven presidents, it “has never had a president that cared more about the appearance of data than the data itself, until now.”
Meeks isn’t being snarky here; he wants to know what Trump means for the way we consume data now.…Read More
The law professor Katie Rose Guest Pryal is writing a new series for The Chronicle of Higher Education (full disclosure: my wife is the Chronicle’s executive editor) on how scholars can write effectively for the public. The first two installments are good primers about how to figure out whether you’re ready to do public writing and what you’re going to write about.…Read More
There are three approaches researchers and their comms support (if they have it) can take to creating thought leadership — three gears, if you will.
As with gears (speaking as a long-time devotee of manual transmissions), you should know which one you’re in, why you’re in it and whether you’re going to stay there or shift up.…Read More